What is an AutoResponder?
Posted on March 4, 2009 |
An autoresponder is an automatic system for delivering emails in response to someone asking for more information about something.
At its simplest, an autoresponder sends out a single acknowledgement email when an enquiry is received either by email or via a webpage form. One standard use is to set up a message that says something like “Hi, thanks for your email. I’m on holiday until 27th January when I will get back to you. Best wishes, Jo Marketer”.
However, internet marketers make much more sophisticated use of such systems in order to build up relationships with people online automatically. Read more