Seo Strategy – Quality Webdesign
Posted on March 2, 2009 |
By David Leonhardt
The look of a website is unlikely to result in conversions, or even to keep visitors wandering about your website for long. I am sure you wander onto plenty of beautifully designed websites that don’t hold your attention.
On the other hand, I come across dozens of websites every day that say “Amateur” or “Crap”, and those sites surely suffer from back-button leakage…even those whose content should hold our attention. Bouncy websites. I think you know what I mean. The look, or at least the quality of the look, is vital to keep people from leaving before even giving your website a chance.
I do not pretend to be an expert in design and what look is most professional or credible. Furthermore, the look you need will depend both on the demographics of your target market and the type of product or service you are selling. For that reason, the following design tactics are of a fairly general nature and are offered strictly from a Sticky SEO perspective. Read more