Increase Your Pay-Per-Click Ads
Posted on February 2, 2010 |
Yahoo Search Marketing is a great PPC advertising opportunity. If you have not set up your Google Adwords account yet, I would recommend that you start there. Go back to Day 6 – Advertising with Google Adwords.
Once you’ve tested your ads in Google, simply bring over your successful campaigns to Yahoo.
In my experience using Yahoo Search Marketing, the Yahoo PPC traffic tends to be slightly less expensive and converts at about the same rate as Google. However, the overall traffic is significantly less than Google, since it’s a smaller and less popular search engine. Read more
What is Statcounter
Posted on March 4, 2009 |
StatCounter is a free web traffic logging service that lets you find out how many visitors your site is getting, where they are in the world, which browser they use and how many times they have visited your site.
It also importantly will tell you what keywords they entered to find your site if they found it via a search engine or which domain name they were on if they got to your site via a link.
If you have an interest in web traffic, and you should, then StatCounter is an excellent way to start finding out what is going on. The sad truth is that most websites get very little traffic and so they struggle to make any money. StatCounter will tell you the brutal facts of what is going on with your own site. Read more